Meet your next brand designer

Hello
Salut
Привет

I’m Aryna — a brand designer and strategist helping ambitious founders build brands with boldness, clarity, and timeless design. With 8+ years of experience across brand strategy, identity design, and web design & development, I work closely with founders to build solid, eye-catching brands that are impossible to ignore and scale without losing their essence.

I graduated from The Royal Academy of Art, The Hague, which was the driving force behind developing my smooth and straightforward process that’s been tested, refined, and praised by clients for its clarity and impact. It’s my not-so-secret ingredient behind every project’s success.

Born in Moldova, educated in The Netherlands, and now based in Australia, I bring global perspective, cultural nuance, and a human-first approach to every project. I run toward fire, walk between worlds, and build brands unforgettable that merge the ordinary with the extraordinary. When I’m not designing, I’m probably surfing or hiking some mountain.

Logo Icon

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Logotype

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Wordmark

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Monogram

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Favicon

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App Icon

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Logo Guidelines

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Logo Icon ✦ Logotype ✦ Wordmark ✦ Monogram ✦ Favicon ✦ App Icon ✦ Logo Guidelines ✦

Art Direction

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Logo Design

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Brand Colors

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Typography

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Visual Identity

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Brand Strategy

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Brand Guidelines

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Icons

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Social Media

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Stationary

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Patterns

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Posters

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Business Cards

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Packaging

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Marketing Materials

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Flyers

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Banners

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Art Direction ✦ Logo Design ✦ Brand Colors ✦ Typography ✦ Visual Identity ✦ Brand Strategy ✦ Brand Guidelines ✦ Icons ✦ Social Media ✦ Stationary ✦ Patterns ✦ Posters ✦ Business Cards ✦ Packaging ✦ Marketing Materials ✦ Flyers ✦ Banners ✦

eCommerce Web Design

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Website Design

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Landing Page Design

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Wireframes

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Figma Design System

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eCommerce Web Design ✦ Website Design ✦ Landing Page Design ✦ Wireframes ✦ Figma Design System ✦

Experience

May 2023–Present

Brand Identity Designer
Freelance

Sunshine Coast, AUS

June 2020–May 2023

SaaS Branding & UX Designer
FeedbackFruits

Amsterdam, NL

March 2019–August 2019

Communications Designer & Art Director
GUP Magazine

Amsterdam, NL

April 2019–June 2019

Communications Designer
Droog

Amsterdam, NL

November 2017–December 2017

Branding Designer
Moldova.org

Chisinau, MD

August 2015–September 2015

Communications Designer
DevelopmentAid

Chisinau, MD

Some kind words…

  • Client photo

    "The influx of clients was so sudden that I had to expand my team of instructors to meet the demand!"

    Ruxanda, Dance Studio Owner

  • Client photo

    "I got an avalanche of messages from my existing clients, complimenting the new branding and website."

    Sorin, Fitness App Owner

  • Client photo

    "Aryna helped us create beautiful and intuitive designs from scratch for our b2c app."

    Max, Development Agency Owner

  • Man wearing glasses and a dark shirt smiling with arms crossed.

    "Awesome design work. Communication is very good and her skills are great."

    Joel, Development Agency Owner